St. Pete Times to double price
June 29th, 2008 by Wade Tatangelo in The Morning Papers
This morning the cardboard sign attached to the St. Petersburg Times newspaper box I use at the corner of South Howard Ave. and Swan read: “50 cents every day …. Effective Monday, June 30.”
In Tampa, a Times used to cost 25 cents Monday through Saturday and 50 cents only on Sunday.
A 100 percent price jump? Really? Shouldn’t we have had a stopover at 35 cents?
Of course, you can still get tbt* for free, which is a great read, if you have an IQ of, say, 54.
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June 29th, 2008 at 2:04 pm
It’s axiomatic: When your business model is circling the drain, double your retail price.