Rolling Stone shrinks in size … hint, hint
October 16th, 2008 by Rodney Carmichael in Music newsI’m just sayin’.
What if CL went from newsprint tabloid-size to standard magazine-size like Rolling Stone is doing this month after 40 years in the biz? Though the venerable music magazine claims the shrink in size is not a reaction to the reduced readership and declining ad sales print publications across the nation are suffering from, it will help cut production costs.
But they plan to offset those savings by adding more pages and using thicker, glossier paper beginning with the Oct. 30 issue, according to the Associated Press:
The switch to a standard format completes the magazine’s transformation into, well, a magazine and comes as readers depend less on the printed pages for breaking news common in newspapers, said Anthony DeCurtis, a longtime writer for the magazine.
Of course, comparing a magazine like Rolling Stone to an alternative weekly like Creative Loafing is so apples to oranges. Right?
Apparently so, since Rolling Stone claims its circulation has remained stable at 1.45 million since 2006.
Read the full AP story, here.
Leave a Reply