Press release of the day
May 12th, 2008 by Andisheh Nouraee in Randomly NotedMrs. Winner’s gives you gas:
Mrs. Winner’s Chicken Kicks Off “Free Gas For A Year” Promotion
Customers register to win at participating Atlanta restaurants
ANNOUNCEMENT:
ATLANTA, GA (May 9, 2008) – Mrs. Winner’s Chicken & Biscuits announced on April 24th that for a limited time it is offering a “Free Gas for a Year” promotion to provide its customers some relief from the rising cost of gas throughout the Metro Atlanta area.Customers can come into any participating Mrs. Winner’s Chicken & Biscuits location in metro Atlanta and register for a weekly drawing to win free gas for a year. One weekly contest winner will receive a year’s worth of pre-paid gas cards valued at $2600 ($50 a week for 52 weeks).The promotion began on April 25. Additionally, the weekly contest winner will be announced live every Wednesday on the Hot 107.9 FM A-Team Morning Show during the 8:00am hour. There is no purchase necessary to enter the sweepstakes. See official rules at local participating Mrs. Winner’s locations for alternate methods of entry.
Earlier this year, the chain successfully rolled out its new Waffle Zone line—the fast food industry’s first Belgium Waffle program—along with its new Chicken & Waffles product. Along with its new Sweet Spotsâ„¢ dessert item and a new Spicy Chicken launch, Mrs. Winner’s continues to introduce new products and innovate within the QSR/Fast Food category.
“We are committed to introducing new products which add to our customers’ dining options and also to reach out to them with appealing new promotions. What could be more timely and beneficial than free gas for a year?†said James Beasley, Chief Marketing Officer for Mrs. Winner’s.
Darryl Berry, Chief Operating Officer, also believes Atlanta consumers will be very receptive to the “Free Gas for A Year” promotion. “This timely promotion will help to ease the financial strain of increased gas prices on motorists here in Atlanta by offering one fortunate winner each week free gas for a year! The opportunity to win free gas for a year and enjoy our delicious food is a winning proposition we feel is hard to pass by.â€
About Mrs. Winner’s® Chicken & Biscuits
Atlanta-based, Mrs. Winner’s Chicken & Biscuits, one of the nation’s largest quick-service chicken restaurant chains, currently has over 120 restaurants in five states. Mrs. Winner’s provides fresh, never frozen home-style fried chicken, chicken strips and biscuits along with a wide selection of freshly prepared vegetables, sides and mouthwatering sweet tea. Mrs. Winner’s also offers a robust breakfast menu featuring home-style favorites such as: Chicken & Waffles, Sweet Spots™, Famous Blend® Premium Coffee, Chicken biscuits, eggs, grits, bacon and Super Cinnamon Swirls™
Send to a friend:
May 12th, 2008 at 7:43 pm
FYI, I came up with “Dopey Press Release of the Day” for Mostly Media ages ago. Like last week. And mine are much better than yours:
http://mostlymedia.wordpress.com/2008/05/07/were-there-mountains-of-cocaine-too/
I’m calling a lawyer now. They love stuff like this.
May 12th, 2008 at 8:27 pm
Bitter hag. Lashing out like this won’t make anyone like you more, including yourself.
And for the record, this press release of the day cleverness predates you and Andisheh and had been going on long before you decided that the internets are our future and paper is old and not to be trusted.
Finally, I want you to make a video about how much I hate you, which is a lot. Hag.
May 12th, 2008 at 8:33 pm
Whoa, I just read what i wrote. Why am I so mad?
May 13th, 2008 at 10:01 am
Successful entrepreneurs typically DO first, then TALK (rant in your case) later about their product. Looking forward to that DV masterpiece, T. I’ll be sure to put the nail file down to watch it, too!