Dan Kennedy
March 7th, 2008 by Abi Berwager in Books & Readings, Music 
In Rock On, Kennedy makes the office fun again via describing the strange things going on around him, and inside his own head while working in the music industry.
What were you hoping your book conveyed about the corporate world?
I really attempted to write humorously and with a fair heart about navigating through those little deals with ourselves as we move into adulthood. You start out saying you aren’t going to change and you are going to keep it real. The first job you get you’re like, “OK, I’m going to keep it real but they do want me to wear sweaters and button-up shirts.” It isn’t an easy transition to navigate for any of us coming from an idealist everyday life. You have to figure out how much of yourself do you set aside so you can fit into this corporate structure to succeed. It isn’t an easy thing and I hope I didn’t make it look like anyone who tries seems like a jerk, because I was right there wearing the Prada shoes going, “Yes, I think this makes me look like a sensible adult.”
Abi Berwager speaks with Dan Kennedy
Leave a Reply