Wilson, Akre lose FCC challenge
July 26th, 2007 by Wayne Garcia in Media Watch, The Business of MSMThis is just in from our senior editor in Atlanta, John Sugg, who has followed the Steve Wilson-Fox 13 saga since his days here at CL in Tampa:
The Federal Communications Commission has ended one of the most bitter and protracted media disputes in the Tampa Bay area. In a July 23 ruling, the FCC found that Fox 13, WTVT did not distort news about a milk additive. Two reporters sought to have the FCC revoke WTVT’s license, claiming they were fired from the station after management caved into threats from the additive’s manufacturer, Monsanto.
The reporters – a husband-wife team, Steve Wilson and Jane Akre – had been hired by WTVT in 1997. Just about their only work for the station consisted of an investigation into the Monsanto additive, a growth hormone called rBGH. The station insisted in presenting both sides of the dispute – there is considerable scientific debate over rBGH, and the federal Food and Drug Administration approved its use in 1993. Wilson and Akre claimed only their anti-rBGH sources were truthful and that the station, in allowing Monsanto to respond to allegations, distorted the truth.
Within a year, the relationship between the station and the reporters had disintegrated and their contracts weren’t renewed. They sued WTVT in May 1998. In a 2000 trial, Wilson lost on all counts. Akre won a limited verdict, but the Second District Court of Appeal in Lakeland overturned that, ruling the reporters’ case had “no merit from its inception.†The final denouement of the legal case came in 2005, when Wilson paid WTVT $156,000 for legal expenses.
Station management and employees – as well as my reporting in Creative Loafing – contend the duo manufactured the dispute in order to capitalize potential book and movies deals (they have prominent roles in the 2004 documentary, The Corporation) by becoming media martyrs.
The couple engaged in vigorous fundraising for their cause, pleading impoverishment at the hands of Fox. Akre, for example, in 2001 wrote in the alternative magazine In These Times: “[S]omehow we will have to find a way to house and feed ourselves and our daughter, while simultaneously continuing to wage a full-time battle against a media giant.†What Wilson and Akre did not reveal to their supporters — a Creative Loafing investigation disclosed — was that they were very wealthy and had invested $1.4 million in cash in a Jacksonville area mansion. Wilson, in a deposition, admitted he had hid contributors’ cash under a mattress to keep it from the Internal Revenue Service.
Following the court losses, Wilson and Akre in January 2005, asked the FCC not to renew Fox’s license to operate WTVT. The FCC concluded that the conflict was an “editorial dispute … rather than a deliberate effort by [WTVT] to distort news.â€
The FCC also reiterated what had already been determined in the previous legal case – that Akre, in her limited short-lived victory, never proved actual news slanting, but only that she “believed†distortion occurred.
Wilson, in an e-mail response to CL, complained that the FCC “has been busy giving the broadcast lobby virtually everything it has wanted, including unconscionable media consolidation that serves corporate profit at the expense of true public service. Viewers are smart enough to see the agenda of broadcasters like Fox and are turning away in droves.â€
The FCC’s ruling follows a long history of the agency refusing to second-guess news decisions. To do otherwise would violate the First Amendment, the FCC ruling states. The FCC ruling, however, “admonished†WTVT for misplacing a small number of e-mails related to the case.
Wilson continues to work at a Detroit station, WXYZ, that is owned by another media giant (and Fox rival), the E.W. Scripps Co. Ironically, a report by Wilson resulted in an FCC challenge to WXYZ’s license. Wilson had reported that a group of Michigan business and political leaders had consorted with underage prostitutes in Costa Rica. But the reporter admitted on air that “we have no proof†that the named Michigan men had engaged in illicit behavior. That FCC challenge was also denied this month.
John Sugg’s other reports on Steve Wilson, Jane Akre and WTVT can be found at:
The Strange Case of Steve Wilson
Bogus Crusade, Deceitful Crusaders
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