In Barack Obama’s America, politics is just another commercial or marketing ploy
By Tom Bortnyk
PoHo correspondent
The notorious Argentine revolutionary Che Guevara spent his entire life fighting the evils of capitalism and murdered anyone who did not agree with his socialist agenda. Yet here we are today, in 21st century America, where any hipster can walk into a Target super-store and buy a Che T-shirt and a “Yes We Can” poster. Apparently the college students wearing the shirts missed the chapter on irony in English 101; they must have been attending a “hope & change” rally. Politics, it seems, has become just as much of a battle of commercialism as PC vs. Mac or Coca-Cola vs. Pepsi.
There is no doubt that this is a distinctly 21st century phenomenon. Mass media and explosion of the internet into every household has only fueled America’s consumer culture, to the point where even our political candidates must be marketed and sold. If Billy Mays were still around, and the Sham-Wow guy didn’t beat up a hooker, odds are good we’d see them recruited for campaign ads in 2012.
