Talking Head: Serious sustainability at New Belgian Brewing Company

Fat Tire Amber Ale from New Belgium Brewing Company in Fort Collins, CO is due in stores the first of next week. It will be available in 22-oz. bombers to start, with 6-packs and draft to follow shortly. Fat Tire has myriad fans, and it has propelled the company into the number 3 spot in the nation among craft brewers (behind Boston Beer Company and Sierra Nevada). I find it to be a decent enough beer; it is balanced and has a nutty, toasted malt character that makes it a good choice with food. New Belgium also turns out some other good beers, which will no doubt make their way to Georgia soon (look for the 1554 Belgian Black, Abbey-style Dubbel, Trippel, and if we are lucky, La Folie Flanders Red).

For me, though, the best thing about this company is their commitment to the environment. I don’t think there is another brewery in the world that takes sustainability as seriously as the folks at New Belgium. Their brewery is a model of efficiency. It runs almost entirely on wind power with the remainder from gas generated on- and off-site. The buildings utilize passive solar power and evaporative cooling, and were built using downed timber. The boilers are the most energy-efficient available, and their recycling efforts have reduced landfill diversion to only 15 percent, not including spent grain and yeast, which are also recycled. The company’s employees, who are also its owners, are deeply involved in the effort to reduce waste and save energy, and each receive a bicycle on their 1-year anniversary at the company. The parking lot at the brewery has as many bikes as cars. They also sponsor a number of green-focused events and donate 1% of their revenue to environmental non-profits. That’s commitment I will drink to. For more information on New Belgium’s efforts at environmental stewardship, check out this summary and their 2007 Sustainability Report.